Website builds and maintenance
New pages, content updates, schema markup, accessibility fixes, and performance tuning for client sites.
Internal platform / AIOS
AIOS
AI operating system.
AIOS is the internal platform that runs Marketing & AI’s technical work. It coordinates site builds, SEO and AEO rounds, content QA, and client reporting across a local server mesh — multiple machines on our office network, not a rented cloud. Every task passes through human review before it reaches a client.
What is AIOS? An AI operating system built by Marketing & AI to run its own agency operations. It handles the technical side of client work — builds, audits, reporting — so the team can focus on strategy and client relationships.
01 / Workload
The work AIOS handles every week.
Each of these used to be manual. Now they run through the system with a person checking the output.
Technical SEO and AEO rounds
Crawl audits, structured data, internal linking, answer-readiness checks, and search console analysis.
Content and code review
Every piece of generated output gets reviewed against the client brief, brand rules, and factual accuracy before it ships.
Client reporting
Automated data pulls, performance summaries, and recommendations — delivered on schedule without manual assembly.
02 / Architecture
Local infrastructure, not a rented cloud.
AIOS runs on hardware we own and operate. Client data stays on our network.
We run a multi-node server mesh across our office. The system routes tasks to the right machine based on what each job needs — GPU capacity for model inference, fast storage for large crawls, dedicated resources for long-running agents. When a job needs stronger reasoning than our local models can provide, it routes to the Claude API.
- Local-first
- Client data stays on machines we control. Nothing leaves the network unless the task requires an external API.
- Human review
- No output reaches a client without a person checking it. The system flags uncertainty and holds work for review.
- Right-sized models
- Small models handle routine classification and extraction. Claude handles the work where reasoning quality matters.
03 / Research
Houston AI Visibility Index.
AIOS powers a quarterly research crawl of 2,474 Houston business websites.
The Houston AI Visibility Index measures how well local businesses appear in AI-powered search — ChatGPT, Perplexity, Google AI Overviews, and Bing Copilot. AIOS runs the full pipeline: crawling every site, analyzing structured data, testing answer readiness, and compiling the results into a public report.
- 2,474 sites
- Every business in the Houston metro area across 12 industry verticals.
- Quarterly updates
- Each round re-crawls the full dataset and measures change over time.
- Public data
- The Index results are published on this site and the methodology is documented.
04 / Claude integration
Built on Claude.
Claude Code already handles all of our site work. The API is next.
We use Claude Code for every website build, update, and maintenance task across our client portfolio. The next phase moves the rest of the AIOS workload — code generation agents, document analysis, and quality assurance — from local open-source models onto the Claude API for the jobs where reasoning quality directly affects client outcomes.
- Claude Code
- All site builds and maintenance. Every client site update runs through Claude Code.
- Claude API
- The target for reasoning-heavy agents: long-document analysis, code generation, and output review.
- Batch processing
- Quarterly research crawls and large-scale analysis jobs are moving to Claude’s batch API.