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Local business schema generator.
JSON-LD you can inspect.
Enter facts that are already public. The tool will build JSON-LD and list useful fields you may still need. It will not invent ratings, reviews, places, or claims. Treat the output as a draft to compare with the visible page and validate before installation; it does not create current live functionality by itself.
03 / Guardrails
Useful output.
Narrow resource access.
- No open prompts or model settings.
- No website crawl or private-network request.
- Runs entirely in your browser; nothing is sent or stored.
- Same-site requests only.
- Only approved Schema.org types are used.
- The tool cannot create ratings, reviews, or claims.
04 / Example
What does local business schema look like?
Local business schema is a short JSON-LD block in your page’s HTML. It states your business type, name, address, phone, hours and website in a format Google, Bing and AI tools read directly. Here is a minimal example for a plumber. Replace every value with your own, use the most specific type that fits your business (Plumber, Dentist, AutoRepair and so on), and only include facts that are also visible on the page.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Plumber",
"name": "Example Plumbing Co.",
"url": "https://www.example.com/",
"telephone": "+1-713-555-0142",
"address": {
"@type": "PostalAddress",
"streetAddress": "123 Example St",
"addressLocality": "Houston",
"addressRegion": "TX",
"postalCode": "77002",
"addressCountry": "US"
},
"openingHours": "Mo-Fr 07:00-18:00",
"areaServed": "Houston, TX",
"sameAs": [
"https://www.facebook.com/exampleplumbing"
]
}
</script>05 / The evidence
One schema field held up.
The business type.
Our Houston AI Citation Study tested 40 website factors on 880 Houston business sites. Business schema in general was more common on the sites AI engines cited, but only one schema field still went with citations once the other factors were allowed for: a specific business type, such as Dentist or Plumber instead of plain LocalBusiness. 54.5% of cited sites used one, against 32.7% of sites that were not cited.
| Schema field | Cited sites | Not cited | What the study found |
|---|---|---|---|
| Specific business type (Dentist, Plumber…) | 54.5% | 32.7% | Held up |
| Any business schema | 82.5% | 61.3% | Linked, but explained by other factors |
| Address and phone | 68.9% | 45.1% | Linked, but explained by other factors |
| Opening hours | 57.7% | 35.6% | Linked, but explained by other factors |
| sameAs profile links | 61.8% | 43.0% | Linked, but explained by other factors |
| Service or offer markup | 24.0% | 11.6% | Linked, but explained by other factors |
| Rating or review markup | 21.5% | 10.3% | Linked, but explained by other factors |
Cited means cited by Google AI Mode or Perplexity: 492 cited Houston business sites against 388 not cited, in the same industries, crawled October 30, 2026. "Held up" means the factor was still linked to citations after industry, link authority and the other factors were allowed for. Source: Houston AI Citation Study factor test (CC BY 4.0).
So pick the most specific type that fits, then add the other fields because they make your facts easy to read, not because each one wins citations on its own. The generator flags a generic type and shows these numbers beside the fields you leave out.
Questions
About local business schema.
Which schema type should I use for my business?
The most specific Schema.org type that fits, such as Plumber, Dentist or AutoRepair, not plain LocalBusiness. In our Houston AI Citation Study, 54.5% of the business sites that AI engines cited used a specific type, against 32.7% of sites that were not cited, and it was one of the six website factors that held up.
Does LocalBusiness schema get my business cited by AI search?
Not on its own. In the study, business schema of any kind (82.5% of cited sites, 61.3% of the rest), opening hours, address and phone, and sameAs links were all more common on cited sites, but each was explained by other factors. Only the specific business type held up. Schema makes your facts easy to read; it does not guarantee rankings, rich results or citations.
What does Google require in LocalBusiness structured data?
Google requires a name and an address. It recommends geo coordinates (with at least 5 decimal places), telephone, url, opening hours and price range, and for restaurants servesCuisine and a menu URL. Mark up only facts that are visible on the page.
Can I add my star rating to LocalBusiness schema?
Not for your own business. Google shows review and rating markup only on sites that collect reviews about other businesses, so the generator never adds ratings or reviews.
Is the schema generator free and private?
Yes. It runs in your browser, and the details you type are never sent to our servers. The type check and the list of useful fields are free; copying or downloading the JSON-LD unlocks with your name and email.
Next / Review
Need us to install and test it?
Request a technical SEO check. We can place the JSON-LD in the right template, compare it with the visible page, and test the final result.